Product And Launch Details

Firstly thanks for your confirmation with regards to my final launch and getting access to this very special JV page. I mentioned before that I want to leave such a positive lasting affect on the community that I have gone above the call of duty here. I am sure that your newsletter and email subscribers are going to love the value, the free giveaways and essentially the offer on Launch Day!!

FL Horse Racing Software is essentially the BEST form reading horse racing tool on the market today. That is a bold statement but this has been my baby and I am so proud of where it is now and where I am going to take it in the future. (privately, I won’t be releasing anything else to the public and it’s only close friends in the marketplace that have convinced me this is what the market needs)

It is a market leading competitor for form reading software and beats the Racing Posts very own, Race Form Interative!

Please also note that we are offering downloads as well as physical DVD’s which get shipped to the customers address and play on any DVD player.

And as promised here is the link to the download page so you can see exactly what the customer is getting when they purchase the product. This is of course confidential and this link should not be shared.!!!

http://www.flhorseracingsoftware.com/product-download-page/

In late February, early March 2012, FL Horse Racing Software will be made available to the public and this is going to be my final product, so you should have your email auto-responders ready with the choice of email copy that will be provided, it is high converting and will give you the maximum opportunity to get your cookies set and convert those subscribers into sales during the launch process.

With FL Horse Racing Software you will receive £100 commissions, There are no upsells but the full launch sequence will produce anywhere between 250-400 sales as the launch format has been proven to work in the past, it is a mixture of Frank Kerns Mass Control process and Jeff Walkers Product Launch Formula, with some excellent content being given away, including PDF systems, video walkthroughs, plus much more. I really have gone all out to provide as much goodwill and value as possible to every single person should they decide to take the software or not.

I will run through the full launch sequence with you on this page so that you can fully see what I am going to do and why I’m doing it (more importantly). Usually during these launches your vendor asks you to send multiple emails to your lists and this is slightly different as I want focus on the quality of the free products and just the one follow up email on launch day itself as this helps increase conversions up to 30%.

So in total I am asking for 3 emails for support one on pre launch, free content day, one on launch day itself and a final one on the closing down day.

I will personally email you with the dates and times so that you are fully prepared and ready to go. Hopefully you should have received my email support prior to my pre-launch and have downloaded my swipe file internal campaign that you can totally use!! Please do use it for good though, everything that I have used to make it so successful was because I created good free content and everything I mailed and said was 100% true and I can verify… Plus giving your subscribers good content in this mini style fire sale just helps to bond your readers instead of pissing them off with endless pitches.

Below are all of the technical details of the launch, such as tracking, payment processor and affiliate sales CASH£ BONUSES . You can also check out everything I am offering ina short Video.

See Everything I Am Offering In This Short Video!

Launch Platform

For the launch of FL Horse Racing Software I am going to be using OptimizePress, it is a wordpress launch and membership platform which has been created by James Dyson and is a wordpress version of Kajabi, you can learn more about OptimizePress Here;

Affiliate Tracking Platform

For the affiliate and JV tracking I am going to use Mals E Cart. It’s not new and works extremely well with Optimize Press and our payment processor paypoint.net   It is very flexible and works very well with the tracking aspect, tracking Ip address and cookie, so please register your details and sign up for an invited JV account by clicking on the image below;

[Click Here To Register An Account]

Actual Launch Process

As I mentioned I am going to use a mixture of Frank Kern & Jeff Walker for this launch and below is the full launch sequence just so you can see it below. The flow of the launch is as follows;

	Initial Opt In,
	Members Page 2!
	Members Page 3!
	Members Page 4!
	Members Page 5! This is the final video where I ask the viewers who are interested to opt into the early bird registration list and it is basically the sales video that they get to see two days before the page actually goes live!

Banners/Images

 You can download the full Fl Graphics Pack here:

http://www.flhorseracingsoftware.com/videoimagesfljvpage.zip

Emails

As I mentioned before, this launch is slightly different in that I want you to push the quality of the free goodies and let me do the selling for you!!

In total I am asking for your commitment on 3 mailings

http://ww6.aitsafe.com/go.htm?go=www.flhorseracingsoftware.com%2F&afid=XXXXX&tm=365&im=1

Your affiliate back office to check your stats and grab your link is here:

https://ww6.aitsafe.com/mtracker/index.htm?userid=80478766

Be careful to note down your details as Mals e cart give you a system generated username and password.

I will provide some powerfully written and highly converting emails for you to queue up to send to your lists of subscribers. All you need to do is replace the XXXX in your affiliate link with your FL Affiliate Account Link, amend the first name settings (depending on whether you use Get Response, Aweber or another email marketing provider) and add your name at the end.

If you can personalise the message a little more then this is also recommended for maximum conversions.

I will have prepared some explosive material to raise the excitement ahead of the launch and promote the value of the free giveaway items. These will undoubtedly complement the meticulously drafted emails below and help maximize your conversions

PLEASE NOTE: There are references to {!firstname_fix} in several points of each email. both in the BODY and the SUBJECT. If you are using email marketing software other than Aweber please amend these references accordingly.

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Email 1 – This goes out at …

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Subject;

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Email 2 – This goes out at …

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Subject;

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Email 3 – This goes out at …

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Subject;